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-29% transferred data

Reducing the energy consumptions of 10 websites

ADEME · Environment

After first measurements, some priority best practices were applied, often starting with the optimization of images.

Key figures

  • -29% less transferred data
  • /10 energy consumption
  • User needs : +300 %

Beyond the numbers

Some other benefits were observed but not measured :

  • Decreased bounce rate
  • Increased conversion
  • Better SEO
  • Increased digital ads revenues
  • Better inclusion

Source: Applying energy sobriety to 10 websites [PDF][FR]